Strategic and Foundational Research
Strategic and Foundational Research
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Our powerful insights into strategic views of market opportunities will help you develop new brand and marketing initiatives.
Including:
- Conjoint/Trade-Off Studies
- Market Segmentation
- Needs Assessment
- Understanding Buying Behavior and Motivation
- Attitude and Usage
- Customer Satisfaction
- Brand Positioning
- Brand Equity Measurement/Extension
- Corporate and Brand Image
- Social Media Deep Dives