Collaborative Insights Program (CIP)
TRG realizes that today’s products require Value Proposition – more insights less money and acceleration to market. Therefore consumer research needs to be smart, tailored and agile with quick testing, fast findings and actionable results.
TRG’s Collaborative Insights Program (CIP) combines consumer sensory testing, strategic insights, expert management from our seasoned team and leading-edge technology to identify promising solutions to your research needs.
Our Collaborative Insights Program is highly successful and recognized by our clients as providing dynamic and relevant solutions.
We will build the CIP that works for you, on-site at your business, off-site to accommodate privacy, or at specific markets of your choice, all while working within your budget and timeline.