We Are A Different Kind Of Research Company

Target Research Group was co-founded by Ron Silver, and Joe Jesuele who is still actively involved at Target today. As a client-side research executive (Best Foods, Chesebrough Pond’s, Unilever), Joe knows how to design research that leads to actionable business change that matters.

In 2013, Greg Spagna (former COO of Market Facts/Synovate, now part of IPSOS) bought the company and is now the current CEO and Chairman.  As a respected researcher and business executive and as a personal priority, Greg opened up ownership to Target employees.  He recently hired Nan Martin (former Executive VP of Global Research of Market Facts/Synovate, now part of IPSOS) as President to continue to elevate Target’s global presence, research deliverables and client practice.

Target’s mission is to help you identify opportunities, build markets, solve problems and get a competitive advantage. With a solid framework of experience and leading-edge technology, we provide superior customer service with the highest quality research, actionable results and added value at competitive prices.

For us, every client is a partner – that’s why we get to know our clients even before we do our first project together. Work with us and we will listen, ask questions and constantly adapt to stay in tune with the trends and your evolving needs. Understanding you and your company helps us recommend custom-tailored research and proprietary tools to meet your objectives. Our senior people, many of whom have over 30 years of experience in research, have also spent time in corporate life – which helps us interpret your results.

Our team has counseled marketing and research executives within dozens of leading consumer products and services companies including:

  • Food (including dairy, refrigerated & frozen)
  • Beverages (soft drinks & juices)
  • Health & Beauty Aids
  • Cosmetics

  • OTC Pharmaceuticals
  • Alcoholic Beverages
  • Pet Care
  • Household Products

  • Soft Goods & Consumer Durables
  • Retail
  • Restaurants
  • Technology

  • Banking
  • Payment cards
  • Emerging Payments
  • Insurance
  • Investment products